Here's a perplexing study. Nelson & Meyvis (2008) had participants massaged for 3 minutes. However one group had a 20 second break in the middle while the others had a continuous massage. Who enjoyed it more?
People predicted it would be the continuous massage, but they were wrong. People enjoyed the massage with the break more because the break stopped them becoming acclimatised to the massage.
The enemy of happiness is adaptation. Unfortunately we get used to things and they give us less pleasure; after a while we start taking them for granted. It's sad but true.
But if you keep doing lots of small, different pleasurable things, you'll get more pleasure overall and you'll feel happier. This is partly why many small pleasures beat fewer larger ones.
Twice the price but not twice as nice
Small pleasures also take advantage of the fact that eating twice as much cake in one go isn't twice as nice. It's a bit better but not twice as good. It's certainly much better to have some cake than no cake, but not twice as good to have double the cake.
Think about two people attending a sporting event, a concert or a show. Yes it's better for them to sit at the front than sitting all the way at the back but is it worth paying twice the price? In terms of happiness it's not. You won't enjoy the event twice as much. It's much better to get cheaper tickets and have two outings.
Savour small things
People who are able to savour the small things in life are happier. People who are richer tend not to savour the small things so much, partly because they expect more from life. This means they don't gain all they can from being wealthy (I know, your heart bleeds!).
But we know better; so off you go now to a coffee shop, or cheap trip to the park, or to buy the worst seats in the house. It'll be more fun in the long run.
Image credit: chotda
How to Spend Wisely
→ This post is part of a series on how to spend wisely:
Making Habits, Breaking Habits
In his new book, Jeremy Dean--psychologist and author of PsyBlog--looks at how habits work, why they are so hard to change, and how to break bad old cycles and develop new healthy, creative, happy habits.
→ "Making Habits, Breaking Habits", is available now on Amazon.Reviews
The Bookseller, “Editor’s Pick,” 10/12/12 “Sensible and very readable…By far the most useful of this month’s New You offerings.”
Kirkus Reviews, 1/1/13 “Making changes does take longer than we may expect—no 30-day, 30-pounds-lighter quick fix—but by following the guidelines laid out by Dean, readers have a decent chance at establishing fulfilling, new patterns.”
Publishers Weekly, 12/10/12 “An accessible and informative guide for readers to take control of their lives.”