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Less choice is better for us

This story has been picked up all over the place. Barry Schwartz’s arguments about how too much choice makes us unhappy are just general enough that they can be applied to every area of our lives. I’m always sceptical about such general arguments, especially when they tend to lump everyone into two groups: the ‘satisficer’ and the ‘maximiser’. Perhaps that’s just the media spin though, I haven’t read his book.

About the author

Psychologist, Jeremy Dean, PhD is the founder and author of PsyBlog. He holds a doctorate in psychology from University College London and two other advanced degrees in psychology.

He has been writing about scientific research on PsyBlog since 2004. He is also the author of the book “Making Habits, Breaking Habits” (Da Capo, 2003) and several ebooks:

Dr Dean’s bio, Twitter, Facebook and how to contact him.

Here are a couple of the stories:

[From The Times] [From Slashdot] [From The New Yorker]