Science of psychology applied to gamers

I can't believe in a massive industry like this, that this hasn't already been done. It seems incredible that companies have simply been relying on 'industry wisdom'. That is code for: this is that way we did it before and it worked OK so let's just do the same again.

> From BBC News

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Making Habits, Breaking Habits


In his new book, Jeremy Dean--psychologist and author of PsyBlog--looks at how habits work, why they are so hard to change, and how to break bad old cycles and develop new healthy, creative, happy habits.

"Making Habits, Breaking Habits", is available now on Amazon.

Reviews
The Bookseller, “Editor’s Pick,” 10/12/12 “Sensible and very readable…By far the most useful of this month’s New You offerings.”

Kirkus Reviews, 1/1/13 “Making changes does take longer than we may expect—no 30-day, 30-pounds-lighter quick fix—but by following the guidelines laid out by Dean, readers have a decent chance at establishing fulfilling, new patterns.”

Publishers Weekly, 12/10/12 “An accessible and informative guide for readers to take control of their lives.”

→ You can dip into the first chapter, or check it out on Amazon.com.

Published: 3 September 2004

Text: © All rights reserved.

Images: Creative Commons License

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