Less choice is better for us

This story has been picked up all over the place. Barry Schwartz’s arguments about how too much choice makes us unhappy are just general enough that they can be applied to every area of our lives. I’m always sceptical about such general arguments, especially when they tend to lump everyone into two groups: the ‘satisficer’ and the ‘maximiser’. Perhaps that’s just the media spin though, I haven’t read his book.

Here are a couple of the stories:

[From The Times]

[From Slashdot]

[From The New Yorker]

Related articles:

Spark: 17 Steps That Will Boost Your Motivation For Anything (ebook)

PsyBlog’s new ebook, “Spark” is a step-by-step guide to using psychological techniques to achieve the goals you want.

Being passionate about a project or goal — no matter how big or small — makes us feel alive.

It is invigorating to think about the changes you could make in yourself or in the world...

GET 10% OFF: USE CODE "10OFF" -->

Published: 31 March 2004

Text: © All rights reserved.

Images: Creative Commons License