It's much easier to make a credible looking website than it is to make a credible looking book. So when you're on the web, how do you evaluate the credibility of the information you've found? On average, it seems, not very well!

Research carried out a couple of years ago found that people use only superficial cues when making judgements about a site. In other words, if it looks professional, then it is. People are generally 'cognitive misers', tending not to check the credentials of the author or their motivation in making the information available. The new buzz phrase for this type of skill is 'information literacy'.

One immediate practical implication is that every organisation needs a professional looking website or visitors won't take it seriously.
→ From the New York Times (Free registration required)

Making Habits, Breaking Habits

In his new book, Jeremy Dean--psychologist and author of PsyBlog--looks at how habits work, why they are so hard to change, and how to break bad old cycles and develop new healthy, creative, happy habits.

→ "Making Habits, Breaking Habits", is available now on Amazon.

Reviews
The Bookseller, “Editor’s Pick,” 10/12/12 “Sensible and very readable…By far the most useful of this month’s New You offerings.”

Kirkus Reviews, 1/1/13 “Making changes does take longer than we may expect—no 30-day, 30-pounds-lighter quick fix—but by following the guidelines laid out by Dean, readers have a decent chance at establishing fulfilling, new patterns.”

Publishers Weekly, 12/10/12 “An accessible and informative guide for readers to take control of their lives.”

→ You can dip into the first chapter, or check it out on Amazon.com.