The beauty of research like this is that you can go around pulling people's fingers all day. Simply tell them that a longer index compared to ring finger is a sign of higher oestrogen levels in the womb. Follow this this up by explaining that higher oestrogen levels in men are associated with better right-brain or analytical development.
One word of caution though: hope that people don't ask you why women, who have higher oestrogen levels, aren't well represented in the hard sciences (Maths and Physics). There's no explanation for that yet. That may undermine your aura of wisdom.
> From The Guardian, BBC News
How to Be Creative
If we can all be creative, why is it so hard to come up with truly original ideas?
It's because creativity is mysterious. Just ask any scientist, artist, writer or other highly creative person to explain how they come up with brilliant ideas and, if they're honest, they don't really know.
But over the decades psychologists have given ordinary participants countless tests, forms and tasks and conducted hundreds of hours of interviews. From these emerge the psychological conditions of creativity.
Not what you should do, but how you should be...
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