Psychologists Proving Poor Election Pundits

Tony BlairA press briefing was held in London yesterday in which a few psychologists speculated on the electorate’s mood. Due to the predictable content, the story only just limped into the news. Perhaps they should have tried for something a little more radical than: The war on Iraq was a bit of a problem for Labour but they’ll win anyway.

If the Conservative or Liberal Democrat parties really want to win, they might think about hiring a few psychologists to do a really cruel dissection of Tony Blair’s character and behaviour. Then spread it across all the papers and stick it up on all the billboards in the country. A vicious and sustained character assassination is their only chance of winning short of an actual assassination.

How bad do you want it boys?
IC Wales

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Dr Jeremy Dean is a psychologist and the author of PsyBlog and His latest book is "Making Habits, Breaking Habits: How to Make Changes That Stick". You can follow PsyBlog by email, by RSS feed, on Twitter and Google+.

Published: 27 April 2005

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